AdParlor delivers a technology layer built on top of YouTube’s API, enabling advertisers to achieve brand safety and scale throughout video campaigns.
With over 400 hours of video uploaded to their servers every minute, YouTube is the undisputed king of internet video. The sheer quantity and diversity of unique content enables you to pinpoint your target audience with exactly the right content at the right time. We’re here to help you turn viewers into fans, and your fans into paying customers.
AdParlor develops unique, custom, and exclusive segments of inventory to meet your target goals more efficiently than by using YouTube’s tools on your own. Our TVx custom segments are pre-defined, continually learning social video packages of placements, delivering on the promise of relevancy, at scale, that digital video has yet to truly provide—until now.
AdParlor continually learns and optimizes to exceed the advertiser’s overall goals and KPIs, without sacrificing the relevancy and scale. At launch and throughout campaigns, we add optimal content to the content segment lists, while dropping videos that aren’t performing to expectations. Essentially, we scale what works and eliminate what doesn’t.