Better Results. Smarter Insights. Greater Scale.
The car buying process has changed. Consumers visit fewer dealerships, take fewer test drives, and perform the majority of their research online.
With traditional media reach declining, even for sports, the auto industry must find new ways to get in front of their target audiences. That’s where we come in.
AdParlor Helps Automotive Brands, Dealer Groups, and Their Agencies:
- Identify and target in-market consumers
- Measure the foot traffic generated by their social and video advertising
- Uncover unique behavioral insights for more effective and efficient targeting