CASE STUDY:

Full-funnel strategy drives enhanced ROAS for Restore Hyper Wellness

THE GOAL

Optimize and scale Restore’s national brand efforts

Restore Hyper Wellness partnered with AdParlor to optimize their national, multi-channel digital program
for a positive ROAS. Their goal was to optimize their national brand budget cross-channel & drive website sales.

THE APPROACH

Full-funnel, multi-channel strategy

AdParlor launched a holistic approach ensuring each stage of the consumer journey was accounted for - from first
impression through final checkout. YouTube helped achieve awareness goals while Google Search & Meta fostered consideration & drove action.

Platforms: Meta, Google Pmax, Search (SEM) & YouTube

“The most impressive thing I noticed was that all of their presentations were detailed, their planning and execution took all factors into consideration, and timelines were always met with the small team they worked with...they really impressed us on how organized and thoughtful they were with our digital ad campaigns.”

Guadalupe Garcia
Sr. Manager, Ad Operations,
Restore Hyper Wellness

THE RESULTS

Positive ROAS and enhanced efficiency

Fluid budget management across the 3 platforms & continual data analysis allowed AdParlor to drive positive returns & reduced CPAs for Restore Hyper Wellness. In comparison to other agency partners, we drove:

50% more efficient SEM CPA
68% more efficient Meta CPA
5.4x greater total ROAS

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