We are experts at driving ROI & ROAS online

Instagram allows you to target users based on their interests and behavioral activity from interactions on the platform. Additionally, lookalike audiences can be created from retargeting audiences that include CRM and Website Pixel Data.

Instagram allows you to target users based their activity with your social media pages, website, store visits, and CRM data lists.

Instagram offers a variety of creative options utilizing video and static images. This includes link ads, stories, carousel ads & more.

Yes! Our Creative Service teams can help produce images and videos custom-fit for every social publisher.

Yes! We can run advertising through your Facebook ad-account. We can also discuss running advertising from our own ad-accounts as well.

AdParlor’s ad-operation specialists, account managers, and client solution specialists work together to learn, diagnose and optimize your campaigns. We begin on the targeting level – where we identify patterns of activity (CPA, Action Rate, etc.) from the users you target. From there, we replace the worst performing target groups with groups similar to those that performed best.

AdParlor’s media buying and creative specialists work hand-in-hand to optimize creative and media on Instagram. First, we identify which creative performs the best, auto-optimizing and shifting spend toward the best performing iterations. Our team then mass-produces creative iterations that are similar to those that performed best.

Snapchat allows you to target users based on behavioral profiles including what they are interested in, what businesses they have visited/interacted with and more. You can also create lookalike expansion audiences for your ad-squads from CRM data.

Snapchat allows you to target users based their activity with your social media pages, website, store visits and CRM data lists. Snapchat also offers Oracle Custom Audiences for use.

Snapchat offers a variety of creative options utilizing video and images including top snaps, app install snaps, web view snaps, long-form video snaps, story ads, geo-filters & more.

Yes! Our Creative Service teams can help produce images and videos custom-fit for every social publisher.

AdParlor’s ad-operation specialists, account managers, and client solution specialists work together to learn, diagnose and optimize your campaigns. We begin on the targeting level – where we identify patterns of activity (CPA, Action Rate, etc.) from the users you target. From there, we replace the worst performing target groups with groups similar to those that performed best.

AdParlor’s media buying and creative specialists work hand-in-hand to optimize creative and media on Snapchat. First, we identify which creative performs the best, auto-optimizing and shifting spend toward the best performing iterations. Our team then mass-produces creative iterations that are similar to those that performed best.

Pinterest allows you to target users based on interest, dynamic (search) and keyword targeting generated from Pinterest’s Visual Search Engine. You can also use actalike targeting from your CRM and Website data for expanded lookalike targeting.

Pinterest allows you to target users based their activity with your social media pages, website and CRM data lists.

Pinterest offers a variety of creative options utilizing video and images including promoted pins, promoted video pins, one-tap promoted pints, promoted app pins & more.

AdParlor’s ad-operation specialists, account managers, and client solution specialists work together to learn, diagnose and optimize your campaigns. We begin on the targeting level – where we identify patterns of activity (CPA, Action Rate, etc.) from the users you target. From there, we replace the worst performing target groups with groups similar to those that performed best.

AdParlor’s media buying and creative specialists work hand-in-hand to optimize creative and media on Pinterest. First, we identify which creative performs the best, auto-optimizing and shifting spend toward the best performing iterations. Our team then mass-produces creative iterations that are similar to those that performed best.

Twitter allows you to target users based on interest, follower, behavior, keyword, event and more. You can also use similar audience targeting from your CRM and Website data for expanded lookalike targeting.

Twitter allows you to target users based their activity with your social media pages, website, and CRM data lists.

Twitter offers a variety of creative options utilizing video and images including text tweets, website cards, app cards, promoted videos, image tweets, video app cards, video website cards, conversational ads and direct-message cards.

AdParlor’s ad-operation specialists, account managers, and client solution specialists work together to learn, diagnose and optimize your campaigns. We begin on the targeting level – where we identify patterns of activity (CPA, Action Rate, etc.) from the users you target. From there, we replace the worst performing target groups with groups similar to those that performed best.

AdParlor’s media buying and creative specialists work hand-in-hand to optimize creative and media on Twitter. First, we identify which creative performs the best, auto-optimizing and shifting spend toward the best performing iterations. Our team then mass-produces creative iterations that are similar to those that performed best.

While TikTok is most popular amongst Gen Z and Millenials, 20%-25% of TikTok’s users are over 35-years-old. With 800 million active users worldwide, TikTok’s userbase surpasses other popular social media sites such as LinkedIn, Twitter, Pinterest and Snapchat.

There are many ways to use TikTok ads to promote your products or services: In-feed ads, Brand Takeovers, TopView ad, Branded Hashtag Challenges and Branded Effects. TikTok allows you to target users based on demographics (including age, gender, and geographic targeting) and interest. You can also advertise on TikTok using custom audiences through the customer’s contact data, website traffic, app activity, or ad engagement.

Yes! TikTok advertising includes a conversions objective option that drives high-value actions on your website or app with a clickable button that leads directly to your site or app, whether your CTA is to “buy now”, “download now” or “learn more.” TikTok’s conversion objective optimizes ads for clicks or an install (i.e catalog sales and app promotion) on a CPC basis.

Most of the viral moments on TikTok have been videos of lip-syncing, dances and challenges. However, there’s no limit to what could be shared on a creative platform like TikTok, including educational videos, tutorials, recipes, artwork and more. TikTok’s video format typically follows: Music (add, remix, save, and discover songs and sound effects), photos (turn photos into animated shares with filters and other fun edits) and filters (add fun filters to video).

Yes! With the average TikTok user spending almost 81 minutes daily on the app, brands are provided with a significant opportunity to engage with a new audience. Brands like Guess, Chipotle, Ralph Lauren, Colgate and NFL have already gone viral or experienced success on TikTok.

AdParlor’s media buying and creative specialists work hand-in-hand to optimize creative and media on TikTok. First, we identify which creative performs the best, auto-optimizing and shifting spend toward the best performing iterations. Need additional support with your creatives? Try our personalized tool Creative Blueprints.

AdParlor’s ad-operation specialists, account managers, and client solution specialists work together to learn, diagnose and optimize your campaigns. We begin on the targeting level – where we identify patterns of activity (CPA, Action Rate, etc.) from the users you target. From there, we replace the worst performing target groups with groups similar to those that performed best.

LinkedIn allows you to target users based on the LinkedIn Audience Network, Company Name, Company Industry, Company Size, Job Title, Job Function, Job Seniority, Member Schools, Fields of study, Degrees, Member skills, member groups, member gender, member age, years of experience, company followers, company connections & more

LinkedIn allows you to target users based their activity with your social media pages, website, and CRM data lists.

LinkedIn offers a variety of creative options utilizing video and images including dynamic ads, sponsored content, sponsored inmail, text ads and display ads.

AdParlor’s ad-operation specialists, account managers, and client solution specialists work together to learn, diagnose and optimize your campaigns. We begin on the targeting level – where we identify patterns of activity (CPA, Action Rate, etc.) from the users you target. From there, we replace the worst performing target groups with groups similar to those that performed best.

AdParlor’s media buying and creative specialists work hand-in-hand to optimize creative and media on LinkedIn. First, we identify which creative performs the best, auto-optimizing and shifting spend toward the best performing iterations. Our team then mass-produces creative iterations that are similar to those that performed best

AdParlor’s accesses 75+ private marketplaces and connects to all the major exchanges across Mobile Web, In-app, Display, and Video inventory.

AdParlor has years of experience managing numerous types of campaigns and objectives from Brand Awareness, Direct Response, Lead Generation, E-Commerce, Native and Mobile App Download.

No. We have the capability to host certain creative types such as HTML5 and Images (.jpg, .png, .gif) in addition to video files (.mp4, .mov, .avi). However, in the event you would like to advertise rich media, we also have the ability to host and serve the creative through DoubleClick Campaign Manager.

AdParlor targets people based on their specific interests as they browse web pages, videos, and content using contextual targeting options. Additionally, you are able to target and identify audiences similar to your existing remarketing list to ensure you are reaching your ideal audience.

Programmatically through Google Ad Manager.

AdParlor can help you remarket viewers who have done one of the following actions:

• Interacted with or viewed your YouTube video
• Subscribed to, or unsubscribed from your channel
• Viewed your in-stream TrueView ad
• Visited your YouTube channel

AdParlor uses a mixture of keyword, category and placement level (channel and individual video) targeting to ensure your video creative is targeted against relevant and engaging content that aligns well with your target audience.

AdParlor does have access to in-stream bumper ads. With videos of 6 seconds or less, bumper ads let you reach people with bite-sized messages, while providing a minimal impact on their viewing experience. Bumper ads can help increase awareness about your brand. They often work well on mobile devices when run in conjunction with related TrueView ads.