Every company starts with a spark—an idea designed to solve a problem or improve a process. Rome wasn’t built in a day—and neither was Facebook. But the world’s leading social network has never stopped innovating for nearly ten years.

Facebook’s mission has always been to connect people around the world, as seen in these statements:

2004: TheFacebook is an online directory that connects people through social networks at colleges
2006: Facebook is a social utility that connects you with the people around you

Today, Facebook gives people the power to share and make the world more open and connected. This infographic shares Facebook’s evolution as a company, showcasing the journey from a small, college-focused start-up to the advanced social targeting platform we know today.

Connecting Facebook and History – AdParlor Infographic