ICYMI: AdParlor in the news over President’s Day weekend

AdParlor Blog Post: ICYMI: AdParlor in the news over President's Day weekend

Mass Personalization Over Mass Marketing

This week, Linkedin’s Marketing Solutions Blog featured an article written by our own Partnership Manager, Kevin Mallon. In it, he details why mass personalization and People-Based Marketing are the future of advertising.

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That emoji you just tweeted could determine the next ad you see

Marketplace.org also featured Teejay Hughes, Strategic Account Manager, in its article about Twitter’s Emoji Targeting. Teejay speaks to the relevancy of Emoji Targeting and how wasting dollars and time is inefficient without a tool like this.

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AdParlor Series – AdParlor in the News Edition